Cash-In on your Passion: Gary Vaynerchuk talks business in the 21st Century

“Ask yourself ,  what do I want to do for the rest of my life.”  Words to live by.  Gary Vaynerchuk  is definately irreverent but he says it like it is and some of us that need to hear it..well, need to hear it in HIS way. His book Crush IT is must read and will knock [...]

Harry Potter and Personal Branding

Harry Potter and Personal Branding By Nick Nanton and J.W. Dicks From Fast Company The Wizarding World of Harry Potter opened at Universal Studios Orlando June 18 and the studio is reporting rising attendance and guest spending. This is of particular significance since Universal’s theme park attendance had been hurt by the global recession and [...]

The Hard-to-Swallow Truth About Branding

The Hard-to-Swallow Truth About Branding If Starbucks can lose its brand mojo, do you think your brand can remain immune to erosion? Plus, the 5 questions you must ask yourself right now. By David Brier From FastCompany.com Businesses too often do “what’s worked.” That’s a good practice, as long as it continues to work. Unfortunately, companies [...]

Brooklyn’s Best Entrepreneurs

Brooklyn’s Best Entrepreneurs By Lars Russell From Inc.com Inspired by homebrew recipes he discovered while an Associated Press correspondent in the Middle East, Steve Hindy (left) teamed up with neighbor Tom Potter (right) to found Brooklyn Brewery in 1988. With a logo created by Milton “I ♥ NY” Glaser, and managed and distributed from Brooklyn, [...]

Grasshopper is a Phone system helping Entrepreneurs Change the World.

  This video is marketing genius.  It pulls at the heart of every Entrepreneur that is struggling to make things happen with their IDEA.  It also reminds me of the various ways to market your product in this day and age.  This video has gone viral.  Never before in history could you go ‘viral’ with an [...]

Video: Creating your brand – business ideas from the founders of Innocent Drinks

Dan Germain and Rich Reed, the men behind Innocent brand drinks, share their ideas and opinions on creating a successful brand for your product or business.

Your Business Card is Crap!

Joel Bauer, author of How to Persuade  People who Don’t Want to be Persuaded is said to be the Greatest Pitch man alive.  I would have to say;  I agree.   An entertainer as well. Using a  business card as a metaphor he explains the difference between Crap and the real thing.  Authentic, effective and real.  [...]

Crystal O’Connor interviews Mike Wagner: Branding your Business

Crystal O’Connor interviews Mike Wagner with the White Rabbit Group

Mike Wagner of the White Rabbit Group discusses the importance of Branding.  “Branding is more than just logos and taglines.”