Cash-In on your Passion: Gary Vaynerchuk talks business in the 21st Century

“Ask yourself ,  what do I want to do for the rest of my life.”  Words to live by.  Gary Vaynerchuk  is definately irreverent but he says it like it is and some of us that need to hear it..well, need to hear it in HIS way. His book Crush IT is must read and will knock [...]

Harry Potter and Personal Branding

Harry Potter and Personal Branding By Nick Nanton and J.W. Dicks From Fast Company The Wizarding World of Harry Potter opened at Universal Studios Orlando June 18 and the studio is reporting rising attendance and guest spending. This is of particular significance since Universal’s theme park attendance had been hurt by the global recession and [...]

The Hard-to-Swallow Truth About Branding

The Hard-to-Swallow Truth About Branding If Starbucks can lose its brand mojo, do you think your brand can remain immune to erosion? Plus, the 5 questions you must ask yourself right now. By David Brier From FastCompany.com Businesses too often do “what’s worked.” That’s a good practice, as long as it continues to work. Unfortunately, companies [...]

Unleash Your Inner Guerrilla Marketer

Unleash Your Inner Guerrilla Marketer Social media is the ultimate energy vs. money marketing tool–put it to work for your business. By Barbara Findlay Schenck From Entrepreneur.com Jay Conrad Levinson coined the term “guerrilla marketing” in the 1980s, defining it as an approach for “achieving conventional goals, such as profits and joy, with unconventional methods, [...]

Grasshopper is a Phone system helping Entrepreneurs Change the World.

  This video is marketing genius.  It pulls at the heart of every Entrepreneur that is struggling to make things happen with their IDEA.  It also reminds me of the various ways to market your product in this day and age.  This video has gone viral.  Never before in history could you go ‘viral’ with an [...]

Build a Brand Unusual

Build a Brand Unusual Answer your ‘why,’ and point your business in the right direction. By Mary van de Wiel From Entrepreneur.com Successful brand leaders live out loud. They follow their passions and they’re willing to take risks regardless of what others say. To live out loud means to do whatever it takes to see [...]

Video: Creating your brand – business ideas from the founders of Innocent Drinks

Dan Germain and Rich Reed, the men behind Innocent brand drinks, share their ideas and opinions on creating a successful brand for your product or business.

Crystal O’Connor interviews Mike Wagner with the White Rabbit Group

Mike Wagner of the White Rabbit Group discusses the importance of Branding.  “Branding is more than just logos and taglines.”