"You gain strength, courage, and confidence by every experience in which you really stop to look fear in the face.
You must do the thing which you think you cannot do." -Eleanor Roosevelt

July 20, 2010 by  
Filed under Blog, Create a Following, Social Media

Tweet Social Media Draws a Crowd Start-Ups and Established Agencies Look to Carve a Niche in Online Action By Suzanne Vranica From Wall Street Journal As more and more advertising dollars flow into social media, some Madison Avenue firms are seeking to grab a piece of the action. But it will be a tough fight […]

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Google aims to make app creation easy

July 12, 2010 by  
Filed under Blog, Create a Following, Social Media

Tweet Google aims to make app creation easy By John D. Sutter From CNN.com (CNN) — It’s not uncommon these days for people to know how to build websites and create blogs. That’s largely because sites like WordPress, Blogger and Tumblr have simplified the process, so you don’t have to be a code wonk to […]

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Unleash Your Inner Guerrilla Marketer

July 12, 2010 by  
Filed under Advice on Social Media, Blog, Branding, Entrepreneurs, Social Media

Tweet Unleash Your Inner Guerrilla Marketer Social media is the ultimate energy vs. money marketing tool–put it to work for your business. By Barbara Findlay Schenck From Entrepreneur.com Jay Conrad Levinson coined the term “guerrilla marketing” in the 1980s, defining it as an approach for “achieving conventional goals, such as profits and joy, with unconventional […]

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Popularity, Ego, and Influence – What Is the Influence Project?

July 8, 2010 by  
Filed under Blog, Create a Following, Social Media

Tweet Popularity, Ego, and Influence – What Is the Influence Project? By Mark Borden From Fast Company Magazine Online In roughly 24 hours, nearly 6,000 people have registered to participate in an experiment we started called The Influence Project. It’s been written about by TechCrunch, The Huffington Post, The New York Times, and a score of personal blogs. […]

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Six Steps to Successful Blogger Outreach

July 8, 2010 by  
Filed under Advice on Success, Blog, Social Media, Success, Weblogs

Tweet Six Steps to Successful Blogger Outreach By Norah Carroll From LavaRow.com According to a 2009 Nielsen Global Online Consumer Survey, 90 percent of Internet consumers have some degree of trust in recommendations from people they know; only 62 percent place their trust in television advertisements, and the numbers are even lower for other forms of […]

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5 YouTube Channels for Small Business Advice

July 8, 2010 by  
Filed under Blog, Entrepreneurial Advice, Entrepreneurs, Social Media

Tweet 5 YouTube Channels for Small Biz Advice By Matt Silverman From Mashable.com This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. YouTube is an often overlooked tool for business, not only as an engagement and marketing platform, but as an educational […]

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52 Cool Facts About Social Media

July 6, 2010 by  
Filed under Blog, Social Media, Weblogs

Tweet 52 Cool Facts About Social Media By Danny Brown From DannyBrown.me As social media continues to gain acceptance as a bona-fide communications platform, I thought it might be fun to have a cool fact about it for every week of the year. So, here are ten facts about the five most well-known social media […]

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The Definitive Case for B2B Social Media Marketing

July 2, 2010 by  
Filed under Blog, Create a Following, Social Media, Weblogs

Tweet The Definitive Case for B2B Social Media Marketing How Kinaxis, a supply chain management solutions provider based in Ottawa, is achieving extraordinary results via social media marketing. By Drew Neisser From Fast Company Magazine Online While most B2B marketers are scratching the surface, Kirsten Watson and her team at Kinaxis are digging deep into […]

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Guy Kawasaki on the Power of Social Media

July 1, 2010 by  
Filed under Blog, Social Media

Tweet Guy Kawasaki on the Power of Social Media Entrepreneur Says Security, Privacy Concerns Are ‘Massively Overblown’ By Tom Field From Alltop.com Listen to this Podcast Maximizing social media – it isn’t about strategy; it’s all about tactics. That’s the message from entrepreneur and venture capitalist Guy Kawasaki. “There is no strategy for social media; […]

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Companies Using Social Media Without Game Plan

Tweet Companies Using Social Media Without Game Plan From MarketingProfs.com Despite widespread adoption of social media marketing, most companies are still learning how to integrate those efforts into their overall corporate strategies: 78% of surveyed companies say they actively use social media, but just 41% say those efforts are part of a strategic game plan, according to a […]

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